Lawrence Corbett, Chief Operating Officer of Circles and
Simon Hyett, Contributing Editor of Asian Telecom Magazine
Recognized in the categories of Marketing and Brand
Initiative of the Year and Travel Product of the Year
Circles,
the leading global digital telco and consumer company, won two prestigious
awards from the Asian Telecom Awards 2023. The award recognises the remarkable
achievements and initiatives of Asia's leading telco companies.
The Travel Product of the Year was awarded to Circles'
digital telco, Circles Life Singapore's travel lifestyle app, Jetpac. Launched
in 2022 to provide greater convenience and experience to post-COVID travellers,
Jetpac promises travel freedom for all with its fuss-free e-sim activation, unbeatable
global roaming rates and travel perks. Within 4 months of launch, Jetpac
achieved more than 10x growth in sign-ups, of which, more than 50% were new
customers.
The second award, Marketing & Brand Initiative of the Year, was awarded to
Circles Life Australia for its 'Big Freeze' campaign. When several leading
national telco operators raised their mobile plan prices, Circles Life did the
'untelco' thing and froze their prices for 18 months to help the everyday
Australians adapt to the rising cost of living without compromising on their
digital experiences. Through the campaign, Circles Life saw a 28% increase in
sales, including a significant spike in new customers from the leading telcos.
Abhishek Gupta, co-founder of Circles said, "We are honoured to receive
two accolades from the Asian Telecom Awards 2023. This recognition is a strong
testament that we are delivering the digital telco experiences that people want
and need. It also reflects our agility in rapidly bringing innovative services
that deliver greater convenience and value to our customers."
"We are pleased to confer Circles' digital telco two Asian Telecom Awards.
Circles' innovative and customer-centric marketing approach has truly set them
apart from the competition, and it's no surprise they've earned the Marketing
& Brand Initiative of the Year and the Travel Product of the Year awards.
We can't wait to see what they come up with next," says Tim Charlton,
Publisher and Editor-in-Chief, Asian Telecom Magazine.
About Circles
Founded in 2014, Circles builds technologies that power digital telcos to
connect people with communication services globally.
Today, Circles is partnering operators in 13 countries with the mission to
deliver delightful digital experiences to millions of people through our
businesses.
With Circles Life, our digital lifestyle brand, we empower and delight
customers across the world by offering digital experiences that go beyond
traditional telco services.
With Circles X, our digital telco technology empowers operators to launch
digital telco from anywhere in the world. Built for operators by an operator,
Circles X is powering both Circles Life and our partner operators' digital
mobile brands.
Circles is backed by global investors such as Sequoia, Warburg Pincus, EDBI and
Founders Fund – renowned institutions with a track record of backing
industry-shaking innovators.
To learn more, visit www.circles.co.
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