Evo & Grace: The WanderLusts

Soap products come and go, each brand claiming a uniqueness that sets it apart from its competitors, be it an extra ingredient for cleansing or a supposed cutting-edge solution for certain benefits. However, in the end, perhaps the true test of a winner is time, a brand that has lasted for a long time, been relished by many generations, and yet keeps reinventing itself in the process. Dial is one such brand. The very name itself brings up powerful and poignant images of a soap that has been used consistently by one family member after another, and has come with the best recommendations of parent, sibling, and friend alike. Besides excellence and quality, it is strongly associated with high-grade cleansing that only Dial can deliver, speaking of results that have satisfied - and continue to satisfy – consumers. Dial is also associated with beauty. Celebrities, beauty experts, and other medical consultants have attested to the way that it smoothens and makes skin supple, br...